127. Co-operative Insurance
It’s hard to know where to start with the sorry tale of the Co-Op. (pronounced Cworrrp) The once ethical right-on bank has to a degree been battered and tarnished by ill conceived take-overs, allegations of financial corruption and a crystal methodist chairman.*
Damage limitation is taking place as they look to annex Manchester’s Norther Quarter under the guise of their NOMA project but I’d rather look back to the time when the brand once had a shred of credibility and they were involved in the beautiful game of football.
Our weathered Cambridge celebrates Cworrps Insurance arm as being an “Official Partner of the Premier League”, plus sponsors of a Cup competition North of the Border.
One upon a time, CIS Insurance once sponsored Blackburn Rovers. Famously in 1995 Kenny Dalglish, bank-rolled by Chairman Jack Walkers millions, won the Premier League for this under achieveing Lancashire Club. They had a great squad back then but spearheading the attack and grabbing all the headlines were the SAS: (Chris) Sutton & (Alan) Shearer. What a pairing they were! A total goal machine. In fact, I’d go on record to say Alan Shearer is my all time favorite footballer and will be proud to tell my great grandchildren that I was around to see him play in his prime. A true legend.
Can the same be said about this all-action Cambridge?
It’s borderline ‘Promo’ but goal line technology has confirmed there are enough Trade elements plastered around its periphery to make it a…. G-O-A-L. The Mugsupporters are going wild.
They think it’s all over. It is now.